Platforms: how many, the most-used and advisers' favourites

Published 11 September 2020

Netwealth, HUB24 and Macquarie Wrap have been voted advisers’ favourite platforms, reflecting ease of use and user experience, but only one of them is also among advisers’ three most-used platforms, CoreData’s latest fast-and-focused adviser research reveals.

The research shows that advisers most commonly (33.3 per cent) use three platforms to administer and track clients’ investments, with one in five advisers using two platforms and a similar proportion using four. One in six advisers use five or more platforms; fewer than one in 20 use no platforms at all.

The fast-and-focused research was conducted between August31 and September 4, 2020, among readers of New Model Adviser. It has identified a disparity between the platforms advisers use most, and those they prefer to use, suggesting that the use of a platform may not in many cases, be entirely at the individual adviser’s discretion or choice.

The research shows Macquarie Wrap and BT Panorama and Colonial First Choice are the platforms most often reported by most survey respondents as the ones they use most.

However, advisers say their favourite platforms to use are Netwealth, HUB24, and Macquarie Wrap, even though they are nominated as advisers’ mostused platforms significantly less frequently.

Last week’s fast-and-focused survey also found that almost four in 10 advisers say they never never invest client funds off-platform, and a similar proportion only invest client funds off-platform occasionally. One in six advisers say they invest off platform frequently, and just over one in 20 say they always invest client funds off-platform.

This week, CoreData’s fast-and-focused research is asking advisers about the research houses and consultants they use most. You can take part I this survey by finding this week’s New Model Adviser newsletter in your inbox and following the survey link.

CoreData Research

CoreData is a global market research consultancy and unique collaboration of market research, media, industry and marketing professionals.